Daisy Expósito-Ulla

Chairman/CEO, d expósito & Partners  

Daisy Expósito-Ulla

Chairman/CEO, d expósito & Partners  

Biography

Expósito-Ulla, a luminary in advancing Hispanic marketing, is Chairman and CEO of d expósito & Partners. Prior to founding her own agency over a decade ago, she was Chairman/CEO of Young & Rubicam/WPP’s The Bravo Group, a company she helped launch and subsequently build during her twenty-four-year tenure. Under her watch, The Bravo Group would become the largest U.S. Hispanic agency of all time. As a visionary creative leader and partner to many respected companies, she has achieved a transformational career in cross-cultural brand-building, working with clients such as AT&T, KRAFT Foods, Bank of America, Unilever,Pfizer, Census 2000/2010. Among her current clients are McDonalds, AARP, Amica, NBA, US Army and Tajín.  During her distinguished career, she has received numerous creative and professional awards such as the Matrix (NYWICI) and The Carnegie Corporation’s Great Immigrant: Pride of America honor. Most recently, she received the ADCOLOR Lifetime Achievement Award and her agency was named Agency of the Year by the AEF in 2015, a first for a multicultural and independent agency. Daisy has consistently been recognized as one of the most influential Latinas in the United States during her over 30+ year career in multicultural marketing. She currently serves on industry boards such as the Advertising Educational Foundation (AEF), the 4 A’s and the Nielsen Advisory Board. She is founder, former president and now board member of the Cultural Marketing Council (formerly AHAA). Additionally, she serves on the board of the Repertorio Español Theater. On April 24th, 2018, she was inducted to the American Advertising Federation’s Hall of Fame for her contributions to American Advertising. Daisy also received the prestigious David Bell Award for her service to the advertising industry. The CMC organization honored Daisy with the 2018 Hall of Fame award on June 4th.  On September 30, 2018, Daisy was honored by the New York Giants with the NFL Hispanic Heritage Leadership Award in MetLife Stadium.

All session by Daisy Expósito-Ulla